Better Your Business
The Better Your Business podcast is designed for realtors who want to build a business that actually feels good. Hosted by Cheryl Goetz, this show blends professional insights with an approachable, real-world perspective. Cheryl speaks with humour and conviction on creating sustainable systems, building community, and defining success on your own terms. Whether you’re looking to streamline your business, gain more work-life harmony, or overcome burnout or mindset blocks, this podcast is your go-to resource.
Tune in for conversations with inspiring fellow realtors and helpful industry experts, who share their stories, tips, and lessons learned.
If you're ready to build a business that fuels your life, rather than takes from it, this is the podcast for you!
Episodes
14 episodes
Community Events That Grow Your Business
In this solo episode of Better Your Business, Cher shares how small, intentional community events have played a significant role in growing her real estate business. She explains how these events are designed to be simple, affordable, ...
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Episode 14
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29:01
How to Build a 99% Referral-Based Real Estate Business with Steph Furfaro
In this episode of Better Your Business, Cher sits down with Steph Furfaro, Realtor and founder of Referral-First. Steph shares how she built her real estate business almost entirely through referrals and why she believes relationship-...
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Episode 13
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58:27
7 Business Lessons from My Entrepreneur Dad
In this solo episode of Better Your Business, Cheryl Goetz shares seven powerful business lessons passed down from her retired entrepreneur father. After a summer conversation at the cottage sparked reflection, Cheryl revisits the advi...
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Episode 12
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26:00
Redefining Success in Real Estate with Shaleni Henriquez
In this episode of Better Your Business, Cher sits down with Shaleni Henriquez, a West GTA realtor with over 12 years of experience and the founder of We Rise Collective. Shaleni shares her journey into real estate as a second career, ...
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Episode 11
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1:07:21
How Realtors Can Build the Perfect Calendar for Work-Life Balance & Long-Term Success
In this solo episode of Better Your Business, Cheryl Goetz shares how she created her perfect calendar to go from feeling scattered and anxious to focused, present, and aligned. Designed for realtors juggling both business and personal...
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Episode 10
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31:07
AI for Ease w/ Tory Akene
In this episode of Better Your Business, Cher sits down with Tory Akene — one of the world’s first AI-certified real estate agents and a business coach with Kathleen Black International. Tory shares her unconventional journey into real...
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Episode 9
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49:32
Cher Solo | Goals: how it feels > how it looks
In this reflective and solo episode, Cher Goetz shares powerful goal-setting strategies that go far beyond traditional metrics. Recorded just after hosting her first Better Your Business webinar, Cher walks listeners through the exact ...
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Episode 8
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42:19
Selling Authentically w/ Kirsten Schmidtke
In this episode of Better Your Business, Cher sits down with seasoned sales coach Kirsten Schmitke for a deep dive into the art of selling authentically. With over 15 years of experience helping entrepreneurs and executives increase re...
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Episode 7
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54:41
Production Mastery Recap w/ Eliz Akcagliyan
In this episode of Better Your Business, Cher is joined by Eliz Akcagliyan to unpack the Reals Production Mastery event hosted by Amy Youngren and Real Brokerage. The two share honest and off-the-cuff reflections from a day filled with...
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Episode 6
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1:28:31
Cher Solo | My Proven Marketing Formula
Welcome back to the Better Your Business podcast! In this solo episode, Cher breaks down her go-to marketing formula that helps realtors attract aligned clients without burning out. Cheryl shares a step-by-step approach to content creation, des...
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Episode 5
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31:39
Elevated Service w/ Sarah Donnelly
Welcome back to the Better Your Business podcast! In today’s episode, Cheryl Goetz chats with award-winning realtor Sarah Donnelly, who shares how she built a thriving, relationship-focused real estate business from the ground up. From her earl...
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Episode 4
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1:07:48
Cher Solo | The 4 C’s That Will Transform Your Real Estate Business
Welcome back to the Better Your Business podcast! In this solo episode, Cher dives into the four foundational C’s that shape her real estate business: clients, colleagues, community, and curiosity. What started as a response to a question about...
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Episode 3
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41:08
Finding Flow w/ Audrey Bailey
In this episode of Better Your Business, Cheryl Goetz sits down with Audrey Bailey to explore how redefining success, leaning into rest, and embracing a softer sales approach helped her build a thriving real estate business. Audrey sha...
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Episode 2
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1:03:34
Cher Solo | Welcome + Get To Know Me
Welcome to the Better Your Business podcast! In this very first solo episode, your host Cheryl “Cher” Goetz welcomes listeners to the podcast and opens up about her journey as a Realtor, educator, and community builder. From her early beginning...
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Episode 1
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1:03:26